724 Solutions

724 Solutions’ Content Delivery Solution is a flexible multi-channel content acquisition and delivery solution that enables mobile operators to provide subscribers with a significantly enhanced experience by delivering personalized premium content when and where they want it, with zero latency. The solution can deliver both commercially available content from the mobile operator or third party content providers and personal content published by the individual subscriber. The unique multi-channel architecture provides the best method for content delivery based on the mobile operator’s network and subscriber’s device characteristics and personal preferences. The solution also allows the mobile operator the opportunity to develop additional revenue sources by injecting advertising that is relevant to the interests of the subscribers and by offering click-through opportunities to additional premium multimedia content. The Content Delivery Solution’s core architecture is specifically designed around a flexible, high capacity, extensible platform that will support such standards as RSS/ATOM, OMA DCD (Dynamic Content Delivery).